Centre for Internet and Society

Creative Activism - Voices of Young Change Makers in India (UDAAN)

denisse — 2015-04-14T13:21:22Z

This post is a short account of what happened at UDAAN in December 2013 — a conference that gathered 100 youth from across the country to discuss pressing environmental issues and creative strategies to tackle them. We conducted a survey to map the perspectives of these young change-makers and get a glimpse of how India's youth is now framing and going about making 'change'



CHANGE-MAKERS: Youth (India)

EVENT: UDAAN 2013 organized by 350 India: a global organization building grassroots movements across the country.

METHOD OF CHANGE: Behavioral change, solidarity networks and creative activism.

“Change or making change is to bring about a paradigm shift in the way we do certain things. To alter our general way of life as it remains now into something that is positive and ideal.”

This is one of the many responses we collected from UDAAN participants on what it means to make change in India today. So far, in previous articles, we have looked at organizations working with specific demographics and themes. On this opportunity, we are exploring the ideas behind a group conformed by individuals coming from different walks of life, who embody an array of historical, linguistic and cultural understandings of the world, yet still find an intersection at their intents for change. We addressed the core questions raised in the project's thought piece: Whose Change is it Anyway: “What is the understanding of change with which we were working? What are the kinds of changes being imagened? Whose change is it, anyway?” -to start touching base with the ideas underpinning their actions, and identify how -or whether- it introduces new ways to define this concept.

UDAAN 2013

I had the privilege of joining this inspiring group during a four day conference and got the opportunity to share with students, activists and entrepreneurs from 13 states of India (chosen from a pool of 2000 applicants) involved in social change practices across the country. Despite the diverging world views among participants, the sense of a common purpose was almost undisputed. Every attendee was committed to mitigate the detrimental impact of climate change in their cities, protect vulnerable populations and advocate for justice. However, the most interesting points of contention lied on how to translate this commitment into individual and collective action, create conditions that enable change, and encourage community participation in environmental, political and social issues.

With these questions in mind, the conference focused on providing strategies of action and the attendees explored all sorts of lobbying and political participation mechanisms through its workshops. Three main elements stood out for me. First, the cocktail of tactics provided by experienced campaigners: from direct resistance and non-violent action to story-telling and street theater; participants were inspired to experiment and re-conceptualize activism.

Space Theatre Ensemble

Educators Collective

Second, the use of gamification in the workshops, facilitated by the experiential learning group Educators Collective, was the key to introduce values of leadership, solidarity and sustainability into individual behaviour and team practices. And finally, the add of 'unconference slots' to the program empowered attendees to share their methods, initiatives and projects in an open platform. This fostered peer-to-peer learning and more importantly reinforced the net of support and the immense amount of admiration (that grew exponentially between participants) for each other's work.

Youth and Activism in India

Coming from the perspective of our research project: Making Change, it was second nature to me to question frameworks utilized around "making change". I was pleasantly surprised to find an array of perspectives and experiences floating around panels, workshops and keynote presentations. They were definitely seeking consensus, yet in a way that did not inhibit diversity of thought, intellectual curiosity and self-reflection. This sparked the idea of collecting these views and use them as a sample of the current status of youth activism in India. Particularly considering how many of the strategies taught at UDAAN, while incredibly powerful, require a set of resources (including capital, time and energy) that are not readily accessible for all aspiring activists in the country.

These thoughts are consistent with a couple of articles I referred to for context on Indian youth and activism. Starting with the IRIS Knowledge Foundation and the UN-HABITAT's report: "State of the Urban Youth, India 2012: Employment, Livelihoods, Skills". It states that in only seven years, India will become the youngest country of the world with a median age of 29 years old. This, coupled with the fact that India's youth is the largest group in the working-age population — in a country that is expected to become one of the world's next major economic powers (Ilavasaran, 2013) — has, according to Padma Prakash, led demographers and economists to consider youth as the future of the country's economic growth. Having said that, these promising prospects do not reflect that 87.2% of the unemployed of the country are youth, only 27% of Indian youth is literate and 64% is located in rural areas. These facts display a constant negotiation between precariousness and hope, and particularly the high level of dissonance between the expectations and opportunities surrounding this group. Furthermore, as put by Prakash, despite the amount of economic information we have on this group, we lack a deep understanding of the social constructs underpinning their motivations and actions. On one hand, Ilavasaran suggests precariousness is the trigger behind both their unrest and their activism. On the other, the path they end up taking will depend on how they understand making change and their role within this process.

This dilemma was quite evident at UDAAN. Youth from all over India came together to fervently speak about the grievances climate change is causing in their regions and share the stories behind their struggles. On this note, the conference represented an incubator for their ideas and frustrations. and one of its main goals was to steer all this energy towards a path of constructive positive change. Carpini on his work on civic engagement (2000) outlines three factors that lead to participation: motivation, opportunities and capabilities; and how the interplay of the three result in different patterns of change-making. Hence, what is left to answer is how will this chaotic ecosystem shape youth's ideas of creating change? And to what extent will these conditions determine their motivation, opportunities and capacities of participating in the process? The survey we sent out to participants is only a starting point to reflect on these points. It did not aim to resolve these questions, but instead gather a snapshot of how politically and socially active young citizens are locating change and framing some of the biggest challenges of its generation.

Online Survey

About 25 people participated in the survey. The survey had five questions that explored three concepts analyzed in the Making Change research project: change, civic engagement and methods of change. It was divided into three sections:

a) Definitions: Participants were asked how they understand 'change' and 'making change'.

b) Actors: Participants were asked to reflect on their role and the role of youth in the process of making change. It also touched on concepts of active citizenship and engagement.

c) Methods: This section looked at the practices and methods preferred by youth for making change. Participants were asked to think about strategies and tactics discussed at the UDAAN workshops or other initiatives of interest, and how ICT/technology affect the process.

The purpose was to collate as many ideas and perspectives around change-making from this group and hence, the questions were broad and open-ended. The participants remained anonymous and details about their age, religion, region, socio-economic status, etc., were not disclosed. The language barrier and access (and frequency of access) to social media platforms was a big limitation to obtain a larger sample but the responses still reflected interesting patterns, which were later classified and categorized using a keyword system.

The results were displayed on the info-graphics found below:

Infographic 1* reflects the different ways participants outlined change-making: definitions of 'change' and 'making change', type of change (positive, neutral or confrontational), location of change (individual, society or system) and time of change (now, future, long-term).
Infographics 2* and 3 outline the profiles of a change-maker and an active citizen.
Infographic 4 lists their preferred methods of change -in no particular order. The bottom section reflects the spectrum of opinions around the use of technology.

*The percentages reflect the portion of respondents who reflected this view and the texts are excerpts of the respondents' answers.

This presentation format was chosen for three reasons: first, to facilitate the consumption of raw data collected from the survey and make visual associations between themes. Second, to put into practice some the recommendations from the storytelling workshop to make research more accessible to the public. And third, as a somewhat self-serving experiment to measure a) the ability of a graphic designer rookie, with no previous experience (like me), to create visual aids and graphics with free online tools, and b) explore empirically some of the methods I have encountered through my research: Methods for Social Change. Hence, the following results will not be of an academic nature as previous posts, but will instead clarify some of the patterns, evident in the original responses, that may have been lost in graphic translation.

Locating Change: Definitions

"Change is any alteration from an established status-quo. Making change is creating a system that is self-sustaining and capable of surviving over a long period of time"

In spite of including both concepts on the same question, most respondents differentiated them in their answers. Approximately 50% of the sample responded 'change' was either an irreversible process or an outcome to a process, while the other 50% implicated themselves in the 'change' process, stating it means to shift and modify how we act and think. A similar spirit was reflected about 'making change'. About 29% of the participants acknowledges a break from previous practices, and 29% considers we are implicated through the adoption of a new model of action. Interestingly enough, only 5% considers making change a duty or a responsibility. This low percentage signals making change is understood as non-compulsory which does not affect active politically involved citizens but leaves the more passive and idle off the hook when it comes to acknowledging their role in the process of change.

Moving on to type of change: 38% of the respondents consider making change a neutral process that does not guarantee a positive change (as considered by 33% of the sample). It was defined as an event that merely breaks the norm or from usual practices. A possible reading of this is that a group is not mobilizing its efforts with a plausible positive alternative in mind. Instead, it seeks difference without a deeper considerations of how will it differ from the conditions it is breaking from. This fits into the 'politics of hope' paradigm brought up by Shah in the piece: This approach to change and the idiom 'making a difference' is "so infused with the joy of possibilities" that it doesn't evaluate whether the outcome will lead to further assurance or precariousness, when compared to the earlier structure. This approach limits structural, systemic and sustainable change, an issue that was also evident in the results of the time-line. 0% thinks change must be made immediately but the rest of the sample was divided into making plans for the future (19%) and a smaller number on securing a self-sustaining system (10%) to replace the former.

Infographic 1: Making Change (Generated using: easel.ly-)

Finally, on the question of where is change located, we find the first instance of a pattern that was evident throughout the survey. On this category 38% finds change must occur externally: either in society and others (19%), or through the shift from a status quo that is perpetuating inequality (19%). Yet the largest group (24%) identified that change must occur internally first. The role of the self was also very prominent in the following sections as well.

Agents of Change

After locating change, the project also intends to understand who are the main actors and stakeholders lumped into the category of 'citizen' or 'citizen action'. On this survey, these actors were dubbed 'change-makers'. Respondents were free to describe what they understood by the term and the social construct determining the model they were working towards (as aspiring change-makers themselves). The second actor we inquired about was 'active citizen'. The concept of citizenship is ambiguous terrain, yet there seems to be a connection between the identity confered by the 'citizen' status and the respondents' inner call for action.

a) The Change-Maker:

"I think that all of us can be change-makers. We need to be sure of what and why we need to change and have a vision of how the world will be after making the change"

The Change-Maker (Infographic 2) was defined by the four characteristics outlined below.

Infographic 2: The Change Maker (Generated using: easel.ly )

Each characteristic was coupled by actions that reinforce this behaviour. For example, understanding the issue (33%) comes hand-in-hand with inciting motivation through information: 'If one aspires to change, then one must first understand what is to be changed, how it is to be changed and what would replace the changed system. The primary step is to realize and acknowledge the problem, educate others and then action” (Anonymous survey respondent, 2013) Another interesting example is how the 28% that identified the individual as the source of change, also recommend self-reflection on how to create the most impact: "[My role as a change-maker is] practicing what I preach and learning to critique myself constructively and in a manner that helps me improve" (Anonymous survey respondent, 2013) This brings a different light to Carpinis categorization of 'capabilities' in social change. It is no longer about participation in an external movement but more about how the individual secures sustained change through his own consistent and coherent behaviour.

b) The Active Citizen

"An active citizen is who follows the constitution, understands and takes responsibility for himself and for influencing his family and community for the betterment of life's social, economic and environmental issues"

Self-awareness was a key point in how the active citizen was personified. It was one of most emphasized points, placing more responsibility on the role of the citizen as opposed to on the issue at hand. Attitudes such as 'realizing the problem', 'taking responsibility' and 'taking initiative' reflect that the individual is finding motivation on taking ownership of his choices and decision-making power. The individual is focusing less on antagonizing the structure and is instead elevating his identity to a fearless, noble status -the citizen is becoming the hero of its own narrative. This ego-emphasis, is also motivating the citizen to invest on increasing its own knowledge capital and attain a thorough understanding of the issues, to then heighten individual and collective awareness around them. The objective is either local -give back to its community- or normative -work towards justice and equity- but there seems to be consensus on the starting point.

Infographic 3 - The Active Citizen (Generated using: easel.ly)

Methods for Change

“By going out there and making the change! Get down and dirty. Then use those examples in the form of story, pictures, etc. and inspire others around you to first change themselves and then help change society!”

Finally, infographic 4 displays a mapping of the methods brought up by participants. Again, awareness and behavioural change were the most popular, placing information and the individual at the epicenter of change-making. The impact of the theater and story telling workshops on participants was also evident, on several mentions to the power of 'artivism'.

Infographic 4: Methods for Social Change (Generated using: easel.ly )

In regards to communication and technology, I was surprised to find that many respondents find it insufficient. They instead recognize the need for strong offline communities making sure activism online translates into the offline realm. “[online platforms] are vital in building quick connections amongst those who feel alike towards bringing change. But eventually, all struggles for change have to be offline [...] technology could be the first step that eventually leads the path to more offline and personal connections.”(Anonymous survey respondent, 2013) : Others were wary about its power and they recognize it can be used to both help and contain the activist with the same intensity: "Technology can either blind people or give them sight."(Anonymous survey respondent, 2013) These views reflect youth has moved on from the tech hype that pervades the digital activism discourse. The role of technology was not excluded from the conference's tactic package and the group perceives technology as a powerful complement, yet it still places a lot more emphasis on creating sustainable change through education, behaviour and offline interactions than through digital interventions.

Conclusion

Comments at the aftermath of the event reflected participants had undergone a collective mental shift on how to create social change. We arrived looking outwards: accustomed to pointing fingers and scouting for common enemies that personify the misdoings of inequality perpetrators. Five days at Fireflies later and after UDAAN's intervention, I can safely say we left looking inwards. We are now determined to seek information and identify the most effective ways to mainstream it and make it accessible; we are impelled to reconnect with our creative and artistic selves and put them at service of communication; we are encouraged to share our personal stories and have them inspire solidarity and movement in our communities, and above all, we will continue to pursue the level of behaviour-action consistency that legitimizes our efforts at making change. The conference turned out to be a very organic experience and it provided all of us with a space to connect with ourselves and one another in a time of growing loneliness and isolation in the digital age.

Furthermore, the thoughts that surfaced on the survey are important pointers to continue uncovering what drives civic engagement among youth. Seeing these activists locate change in the self was a refreshing break from the times we used to overindulge in the possibilities of technology-mediated change. It seems that the digital is already so embedded in our interactions and ecosystems that it has not only has ceased to be novel, but it is recognized as insufficent, and hence, the attention has returned back to the user and its offline communities. With this in mind, the group that attended UDAAN, as part of the demographic who represents "the promise and future of India's growth", is taking up the challenge of strengthening ideas of making change in their networks. Have them succeed, and this 'growth' will be met by a current of better informed, better armed young activists working to secure a self-sustaining system for the generations to come.

** Thanks to everyone who participated on the survey, Special mention to UDAAN organizers, Educators Collective and the wonderful UDAAN 2013 group**

Sources:

HABITAT, UN. "State of the Urban Youth, India 2012.", (2013)
Ilavarasan, P. Vigneswara. "Community work and limited online activism among India youth." International Communication Gazette 75, no. 3 (2013): 284-299.
Shah, Nishant “Whose Change is it Anyways? Hivos Knowledge Program. (April 30, 2013).

Resources:

Easel.ly: To create and share visual ideas online: www.easel.ly/‎
Info.gram: Create infographics: infogr.am
More on UDAAN: http://world.350.org/udaan/
More on Global Power Shift (350) - http://globalpowershift.org/

For more details visit https://cis-india.org/digital-natives/making-change/young-voices-udaan

Information Design - Visualizing Action (TTC)

denisse — 2015-04-17T10:34:22Z

This is the second part of the Making Change analysis on information activism. It explores the role of the presentation and design of information to translate information into action.

CHANGE-MAKER: Maya Ganesh

PROJECT: 
Visualizing Information for Advocacy

METHOD OF CHANGE:
Redesign the production, presentation and representation of data to stimulate citizen action.

STRATEGY OF CHANGE: 
- Demystify the technology, strategy and tactics behind information design
- Train people on how to use them for their projects.
- Empower people and increase political participation at the grassroots

Part 2: Information Design

Tactical Technology aims to demystify strategies that stimulate citizen participation through the production, presentation and representation of data. Their 2010 program: Visualizing Information for Advocacy focuses on finding "the right combination of information, design, technology and networks" (2010) to communicate issues and stimulate action. As explored in the last post, campaigns must not only inform citizens, but must persuade them into acting. The way information is presented: the symbols, shapes and sequences plays a big part in creating deeper connections between the consumer and information. Using more visual advocacy examples, I will list three elements that underpin this connection: symbols, design and consumption culture.

I. Symbols

Marks or characters representing an object, function or abstract process

Lance Bennett’s work on civic engagement (2008), identified two features in information that motivate citizens to act:

a) Familiar values and activities
b) Action options that facilitate decision-making and the participation process

By personalizing data and finding symbols that embody these values and action options, the citizen is more likely to engage with the information. Throughout this post we will look at some examples, outside of Tactical Tech, that are applying these principles.

Example 1:
Dislike Poverty Campaign-  Un Techo para mi Pais (TECHO) Latin America

First example is this is the campaign by the Chilean NGO Un Techo para mi Pais. The organization’s main objectives are to a) to eradicate poverty and b) build a strong body of volunteers that epitomize a new way of understanding citizenship in the region. They are very popular among youth, in part due to their communication strategies and their use of social media. Recently, the ‘No Me Gusta’ (Dislike) campaign was featured in Spanish graphic design activism blog: Grafous, and the non-profit marketing website Osocio for its creative use of 'slacktivism' to mirror the young citizen's attitude towards poverty.

Slacktivism: "actions performed via the Internet in support of a political or social cause but regarded as requiring little time or involvement, e.g. liking or joining a campaign group on a social networking website"

No Me Gusta campaign, Un Techo para mi Pais. Photo courtesy of Grafous: http://www.grafous.com/no-me-gusta/.

The images juxtapose pictures of slums and an adaptation of the Facebook Like button - a familiar symbol of affirmation and approval among youth- into a Dislike button: enabling expression of discontent. This is coupled with the phrase: “if you dislike this, you can help by logging onto (...)”, channeling this disapproval into a plan of action. The campaign shows a thorough understanding of its target audience: including the visual culture of social media users, their digital habits and their satisfaction driven behavior (embodied by the like button). It ridicules the user by facing him with two realities: the ineludible situation of poverty versus his redeemable slacktivist idleness. This strategy proved to be effective and attracted the attention of potential volunteers; asserting the middle class, tech-savvy identity of the TECHO volunteer throughout Latin America.

Nonviolent methods and
Civic Participation

Capture attention.

Increase visibility of activism.

Reduce the stake of participation
for citizens

Attracts 'risk-averse' citizens and
creates 'safety in numbers'.

Success of campaign is more likely
(if 3.5% of population participates)

The use of familiar symbols is one of the 198 strategies listed by Gene Sharp in Part Two of The Politics of Nonviolent Action (explored in a past post). In the same spirit, Tactical Technology’s project 10 tactics provides “original and artful” wide communication non-violent methods to capture attention and disseminate information. This includes slogans, caricatures, symbols, posters and media presence, which besides from grabbing attention also reduces the stake of participation for citizens. According to Erica Chenoweth and Maria Stephan, these methods increase the visibility of activist efforts, because they create a sense of ‘safety in numbers” and hence draw the “risk-averse” into the movements. Furthermore, their study shows that if a campaign manages to capture the active and sustained participation of only 3.5% of the total population, it is likely to succeed (2008).

While this statistic shows that enhancing the visibility of social change campaigns is an extremely resource-efficient strategy, on the other hand, it confirms information is in the hands of a privileged minority. The information-poor activist is completely reliant on the values and symbols the middle class chooses to downstream, unless information is designed by grassroots organizations who can localize it -one of the main objectives of Tactical Technology. The flow of ideas and conversations among the middle class, though not inclusive, is already stimulating the spirit of information dissemination. However, representations of data are not enough to trigger cognitive associations between the citizen and the issues. We must also consider the design and aesthetic features of these representations and how they inspire civic engagement.

II. (Graphic) Design

Communication, stylizing and problem-solving through the use of type, space and image.

MG: Presentation continues to be a problem. We have focused a lot on this, but it continues to be an issue when people have and are using information. You can’t assume people will get it and you need to think about what kind of information you have and what kind of audiences you want to see it, etc.

Liz Mcquiston, author of the 1995 and the 2004 editions of Graphic Agitation explored how art and design brings political and social issues to the fore. She argues that the increasing ubiquity of digital technology since the 90s, plus a popular ‘do-it-yourself’ culture, is creating a new environment of political protest that empowers individuals to take ownership of the creation and consumption of information. This is in line with Richard Wurman’s argument on the rise of the prosumer: digital users who are not only consuming but are also producing an unprecedented amount of information, which states that larger volumes of information, coupled with the expressive potential of art and design, makes personalized relationships with data possible, having it cater to our interests, needs and contexts (2001).

Example 2:
Design for Protest by Hector Serrano (University Cardenal Herrera)

Information design is creating ready-made avenues for civic engagement by breaking data down and providing step by step guides for implementation. For instance, students from the University Cardenal Herrera in Spain collaborated together in the project: “Design for Protest”, led by Hector Serrano, graphic designer and activist. The concept was to design “effective and functional” tools of demonstration, rooted in the rising number of protests around the world during the economic crisis. The students created communication tools: from foldable banners to protest umbrellas that allow protesters in Spain (and around the world) to convey their messages in creative, quick and affordable ways. This is the perfect conflation between consuming information proposals and producing new information from the grassroots to intervene in the public space.

Paraguas (Umbrella). Photo courtesy and How-to: Design For Protest: Paraguas

Light Banner. Photo courtesy and How-to: Design For Protest: Light Banner

Pocket Protest. Photo courtesy and How-to: Design for Protest: Protesta de Bolsillo

The field of information design is creating ready-made avenues for civic engagement. It is breaking down data and providing step-by-step guides for implementation. Although the Design for Protest project is not creating a permanent source of information, it is providing feasible alternatives to display information both in short-lived protests as much as in long-term campaigns, facilitating action-taking and abiding to the second feature of Bennett's hypothesis: providing action options to aid decision-making. Ganesh commented how these tool kits are also a mean Tactical Tech uses to secure sustainability and continuity:

MG: We have many available resources: from tools and guides (mobile in a box, security in a box, etc.), to the website. It is very focused on the digital tools that support what you want to do with your campaigning. You have a plethora of websites telling you what tools to use but not how to use it or how to think about how you want to use them for campaigning. As a result you have campaigns that are not well thought or that don’t use the appropriate type of technology, or driven by the technology first than what they want to do. This is one of the ways in which it continues.

III. (Culture) Design

Localizing information design

The ‘prosumer’ model aligns with an active model of citizenship we describe in a previous post. It fits citizens who are active and willing to find resources, and create and disseminate information that resonates within their context. Yochai Benkler’s work on information production (2006) Also touches on how cultural production enhances democratic practices in network societies. He argues that creating cultural meaning of the world has two important effects:

a) Sustains values of individual freedom of expression.
b) Provides opportunities of participation and cultural reassertion.

Ganesh’s account of the experience of Tactical Technology in the Middle East also highlights how cultural remix is a form political and creative empowerment:

MG: It is interesting how the Arab version has evolved. We had support to extend Ten Tactics in the Arabic region, but we didn’t want to do translations and tell people what to do. We wanted to see how people are thinking about information activism in their region, what kind of products would be useful to them. We’ve already printed 2000 copies and we are left only with 140. It is really popular because people really want to do this. We’ve met with 5-7 groups in the Arab region we’ve known for a long time. We said: here’s money (originally meant for translations) take our resources, anything you’ve found that we’ve published and: customize it, remix it, break it up and put it back together again; turn it into a resource that you can feel you can use with your communities. Partnering up, you must keep in mind their mandates and their communities.

Localizing design and aesthetics is essential to keep the connections between data-citizen relevant. This is explored from the perspective of post-colonial computing by Irani et. al; a project that aims to understand how ‘good design’ must be consistent with cultural identities and the transformative nature of cultural formation between the context and the individual (2010).

Example 3:
Proudly African and Transgender by Gabrielle Le Roux (In collaboration with Amnesty International and IGLHRC)

An interesting example of this is the work done by Gabrielle Le Roux, in collaboration with African trans and intersex activists (IGLHRC). A showcase of portraits and uncovered narratives of transgendered Africans in East and Southern Africa: that reasserts interesex and transgender identity in a society were these issues remain taboo and hence under the radar.

These visuals were exhibited in Europe by Amnesty International, and showcased in the Black Looks community (who participated in Tactical Tech’s 2009 InfoCamp) as well as in the WITS Centre for Diversity Studies research on Politics of Engagement: an interactive collaboration on social change through art-activism and research.

Example 4:
Camp Acra et Adoquin Delmas 33 - Haiti

An example less inclined on aesthetics but focused on visual documentation is the Camp Acra et Adoquin Delmas 33 blog, from Haiti. A site in which Camp Acra members are documenting their settlement and growth after the 2010 earthquake through essential information and images, fostering community building and communal identity reassertion.

“visual representations of information gives context to numbers, uncovers relationships and engages the viewers in ways that raw information could never do”
David McCandless

As David McCandless,data journalist, information designer and author of The Visual Miscellaneum points out: “visual representations of information gives context to numbers, uncovers relationships and engages the viewers in ways that raw information could never do” (2009). Having these representations mingle with culturally specific undertones provides opportunities to create solidarity ties between the citizen and its culture, as well as the add of “individual glosses” through action, critical reflection and participation (Benkler, 2006). However is this need for an aesthetic approach to information and culture representation a result of our consumer behaviour? Is it problematic that activism is catering to a model of promotion and presentation of information to incite participation? The next section will look shortly at the consumption culture in information activism.

IV. Consumption (Culture)

Is information design catering to consumption habits instead of citizen needs?
As seen, information design is grounded on the premise that the representation of data must create deep connections with its audience in order to incite a reaction. However, is this the result of a culture of consumption? Let’s not forget the citizens targeted by visual campaigns are also consumers in constant interaction with the market. Kozinet’s study of virtual communities of consumption (1999), is in line with Wurman's description of the behavior of a prosumer:

Behaviour of consumer vs. information prosumer

Kozinet - Virtual communities of consumption	Wurman - The prosumer
Discerning consumer	Displays curiosity in information
Less accessible for one-to-one processes	Suspicion over information gate-keepers
Producers of large amounts of cultural information	“New-found hunger” to find information related to its interests

Moreover, the Kozinet suggests a few strategies of how to interact with the consumer that also fit the strategies presented by Bennett at the beginning of this analysis:

How to connect with the consumer vs. citizen

Kozinet - Virtual communities of consumption	Bennett - Features of information for civic engagement
Segmentation of consumers	Tailor information to values and activities familiar to the citizen
More interaction with consumer	Suggest action options to facilitate decision-making and participation
Create loyal networks of consumption

With this parallel in mind, we asked Ganesh the extent to which info-activism resembles market consumption models:

MG: You need to think strategically about how it’s going to get picked up, where you want to promote your information, how you want to publish, present it; and push it. The problem with NGO, activists and independent individuals is that they are not as empowered financially [...]. If you look at the corporate section, journalism, etc; you have huge institutions and a lot of more finances behind this stuff. NGOs have one shot to make it work. That’s when people like us come in, to demystify, give people training and create platforms.

Comparing activists with ‘virtual consumption communities’ questions the extent to which corporate and social impact models are feeding of each other to present information and succeed. A deeper analysis of this relationship falls out of the scope of this post, but it is worth mentioning when exploring activism in information network societies. As Ganesh clarified, info-activism is not related to marketing, but visualizing information in attractive and interesting ways is crucial not only to persuade, but to make activism accessible and enticing. Today, ten years after it was founded, Tactical Tech maintains a critical approach to their work. It is now moving on to a next stage, beyond the mere representation of data and paying closer attention to the type of information that enhances impact and influence of their tactics.

MG: We have definitely moved on thinking about interesting ways of looking at this. Our questions are more critical and political right now. The nature of platforms, the nature of information sharing, what is the true face of social media? There is so much information and data right now. Once information is out there how do you actually make it evidence for evidence-based advocacy. We are trying to play with that idea a little bit. It's not only about having impact but also influence.

Conclusion:

Part 1 and 2 of this analysis have explored the process of transforming data into civic action. In part 1 we re-visited the question of information communities. We found that diversity in political opinion democratizes the debate in the public space. Information strategies must focus on making information from the grassroots visible and strengthening offline networks that facilitate information dissemination. In part 2, we explored the strategies behind the presentation and representation of this information.

Three main findings came from this analysis:

a) Non-violent visual advocacy is more likely to reduce the stakes of participation for the common citizen making political engagement more likely.
b) The role of design for short or long-term advocacy is to simplifythe process of civic action, facilitate decision-making and makethese projects self-sustainable.
c) Our consumption habits in the market are shaping how we process and interact with information in the public space. The possibility of consumer behavior permeating modalities of activism reinforces the need to explore the most interesting strategies for information dissemination.

From the perspective of the Making Change project’ it is interesting to explore this method to social change as a breach from the ‘spectacle’ criticism outlined by Shah. He argues that in contemporary activism, only a limited production of images enter the network - images in many cases detached from the material realities and experiences that shape the change process in the first place. This tendency results in paraphernalia over the visual, disregarding the crises that led to the inception of protests. The findings from this analysis indicate that visual persuasion is essential to capture the attention of citizens, and hence, the need for a pinch of ‘spectacle’ in data presentation cannot be overlooked. The challenge info-activism now faces is making data’s dissemination self-sustainable in offline communities through the strategy and design of its campaigns.

Furthermore, the data, stories and narratives Tactical Tech is working to uncover can only be effectively transformed into action through a reconfiguration of the data-citizen relationship. Information strategies, besides from focusing on how to make data enticing, must also focus on the recognition of a status quo of idleness around how we consume, produce, question or interact with information. Tactical Tech has gone a far way at spearheading this line of thought and spreading graphic resistance through civil society, however this is not sufficient unless this recalibration occurs at the individual citizen level.

Sources:

Bennett, W. Lance. "Changing citizenship in the digital age." Civic life online: Learning how digital media can engage youth 1 (2008): 1-24.
Benkler, Yochai. The wealth of networks: How social production transforms markets and freedom. Yale University Press, 2006.
Bimber, Bruce, Andrew J. Flanagin, and Cynthia Stohl. "Reconceptualizing collective action in the contemporary media environment." Communication Theory 15, no. 4 (2005): 365-388.
Brundidge, J.S. & Rice, R.E. (2009). Political engagement online: Do the information rich get richer and the like-minded more similar? In Chadwick, A. and Howard, N.H. (eds.), Routledge Handbook of Internet Politics (pp. 144-156). New York: Routledge
Kozinets, Robert V. "E-tribalized marketing?: The strategic implications of virtual communities of consumption." European Management Journal 17, no. 3 (1999): 252-264.
McCandless, David. The Visual Miscellaneum: A Colorful Guide to the World's Most Consequential Trivia. Collins Design, 2009.
Shah, Nishant “Whose Change is it Anyways? Hivos Knowledge Program. April 30, 2013.
Wurman, Richard Saul, Loring Leifer, David Sume, and Karen Whitehouse. Information anxiety 2. Vol. 6000. Indianapolis, IN: Que, 2001.

For more details visit https://cis-india.org/digital-natives/making-change/tactical-technology-design-activism-1

Information Activism - Tactics for Empowerment (TTC)

Denisse Albornoz — 2015-04-17T10:36:01Z

This is the first of a two-part analysis of information activism for the Making Change project. This post looks at the benefits and limitations of increasing access to information to enable citizenship and political participation.

CHANGE-MAKER: Maya Ganesh

PROJECT: 10 Tactics for Information Activism

METHOD OF CHANGE: 
Information activism at the intersection of data, design and technology

STRATEGY OF CHANGE:
-Demystify the technology, strategy and tactics behind information activism.
-Train people on how to use them for their projects.
-Empower people and increase political participation at the grassroots

I came into the office today and CIS Director gifted me the Red House edition of the Universal Declaration of Human Rights: ‘We are All Born Free”. Skimming through it, I found a series of graphics and artistic interpretations of Articles 1 to 30:


							Article 5 Photo courtesy of Library Mice blog: http://bit.ly/1cAMpYy


							Article 24 Photo courtesy of Illustration Cupboard: http://bit.ly/1kI5EBd

The purpose of this book is to find “exciting ways to socialize young people to very real issues”, rewrite human rights in a “simple,accessible form” and stimulate imagination to “observe and absorb details in a way that words struggle to express”. While specifically targeted for 12+ children, these images create associations and connections that trump the dullness of black and white texts for any audience; offering an alternative way of presenting complex bodies of knowledge crucial for our survival, such as the Declaration of Human Rights.

Change: information interventions to inspire and facilitate change-making among civil society networks.

In the same spirit, Tactical Technology aims to use information design strategies to create similar associations in the field of activism. The Tactical Technology Collective is an organization dedicated to the intersections of data, design and technology in campaigning. Its has two main programs: Evidence & Action that works with data management in digital campaigning; and Privacy & Expression that provides digital security and privacysupport advice to activists. The collective envisions change as a creative and pragmatic intervention that inspires and facilitates change-making among civil society networks. We interviewed Maya Ganesh, who is part of the E&A program, and our conversation shed light on benefits and the challenges of using visual advocacy strategies to create social change.

On this opportunity, I will explore the potential of information activism to create opportunities and spaces of engagement. Following Saussure’s dyadic model of the sign, it will be split in two parts. The first entry will look at the ‘signified’: the ideas, associations and cultural conventions derived from information and how these could solve crises of civic engagement and citizen action. The second entry will look at the ‘signifier’ -the shapes and sequences that compose the knowledges navigating political activism. These will be viewed from the strategic, design and technological point of view. Both parts will be informed by our conversation with Maya and complemented by literature on political engagement in the digital age. On a less academic note, the posts will also refer to the experience of graphic designers, artists and bloggers who are experimenting with information design to express dissent in transnational platforms.

Part 1: Is Information Power?

‘Transforming Information into Action’ is Tactical Technology’s take on the traditional idiom ‘Knowledge is Power’. The collective’s experience shows there are a number of steps to transform raw data into political power and for the purpose of this analysis, I will only look at information disseminated with this particular intention. This will aid to understand the relationship between increasing information availability and having it trigger civic action in contemporary activism. According to Fowler and Biekart, acts of public disobedience and activism after 2010 share the objective of reclaiming active citizenship through ‘novel ways’ that counter traditional political participation mechanisms (2013). Hence, we want to know if information activism is one of these ‘novel’ strategies enabling citizenship in the digital era.

More power to whom?

Overcoming information inequity
If information activism is “the strategic and deliberate use of information within a campaign”, the first step is to question the type of information used in these campaigns. While many scholars claim that access to political opinion increases participation in the democratic process by fostering debate and inclusive deliberation on policy issues (Dahl, 1989, Bennett, 2003, 2008; Montgomery et al. 2004,) Brundidge and Rice’s exploration of Internet politics shows that strategies that merely increase access to information are flawed by design. They claim that increasing information mainly benefits the middle class, who counts with previous exposure to political knowledge and hence processes it with greater ease. This group ultimately dominates the public discourse widening -what they call- the ‘knowledge gap’ between socioeconomic classes (Brunridge and Rice, 2009, Bimber et al. 2005). This is the ‘information’ version of the gentrification of politics explored by Shah in the Whose Change is it Anyway thought piece, and a definite deterrent of collective action at the grassroots level.

A basic example to show how this manifests in the information environment is this info-graphic on Social Activism created by Column Five and Take Part and presenting the findings on their 2010 study on Social responsibility:

Example 1:
Social Activism Study (2010): How can brands engage Young Adults in Social Responsibility?

Access complete info-graphic here: http://www.2012socialactivism.com/images/infographic.png

The information is clear, the presentation is clean. This graphic could mobilize the middle class citizen who works in a company and has time and money to spare in donations and fund-raising activities. The graphic is informational yet it does not offer alternative participation avenues for groups outside of the politically savvy, young, educated and affluent circle (Brundidge and Rice, 2009) Instead, it reiterates socioeconomic inequalities from the offline community into the information landscape. With this in mind we asked Maya whether gentrification was a barrier for info-activism interventions at the grassroots:

MG: The things we are documenting are by citizens with socioeconomic barriers and obstacles. It is not our mandate to reach out to the ‘common citizen’ but it is very much our mandate to look at what is happening and what is happening to people with socioeconomic barriers who are lower on the ladder. If you look at Syrian info-activism, these are people facing the worst situations you can imagine, and they are doing it [...] and we document what they are doing, trying to understand it, pull out trends and then showing people.

Empowering information communities

Offline networks support information dissemination
In this respect, offline community networks are key to bridging the knowledge gap cited above. The relationship between organizations like Dawlaty, SMEX and Alt City and groups in the Arab region function as a core of ideas and resources from which localized methods and solutions emerge (read more here). This flow of information, coupled with the offline support, makes information from less visible demographics visible, deepens democracy and creates opportunities for these actors to participate and set the public agenda (2009). We asked Maya in what other ways information activism facilitates this process:

MG: We have moved on a lot from information activism. 10 Tactics is quite old for us now but it is still interesting to see how this stuff works. This material was produced in 2008-9 and is very popular with our audience. A lot of our work now is [...] take this material to newer communities of activists or people who have been around for a long time but are getting involved with the digital for the first time. That’s one part of our work and it’s sort of self-sustainable that way.

Therefore the value of information activism, rather than increasing the quantity of available data, is how it enables diversity and visibility of political opinion in the public sphere. One of the better known examples of information design interventions that gloat inclusiveness is:

Example 2
Occupy Design: the collective that builds “visual design for the 99%”:

2011

2011
Images courtesy of Experimenta Magazine: http://bit.ly/1hGpvOP

By presenting income and unemployment statistics about the American middle and lower class in the public space, activists from Occupy Design made the claims of the Occupy Wall Street Movement visual and visible. This enabled this group, the 99%, to reclaim the space not only through physical mobilization but also through the expression of subjectivities and open -graphic- power contestation. According to Pleyers, the pervasiveness of the movement both at the offline, online -and in this case, visual- levels created opportunities of horizontal participation, asserting spaces of democratic experience (2012).

From Information to Action

Is information enough?
Nevertheless, exposure to powerful images does not necessarily guarantee impact and influence, much less civic engagement. We asked Maya what she thought motivated civic action:

MG: External things push you over the edge. A flash-point issue could tip you over to do something different, even if you are that someone that has never been involved in anything. The gang rape in Delhi for example: it has sparked a lot of people who have never been involved and are now pushed to [act]. There are different precipitating factors and that’s why the stories of people: what people do, how they do it and why they do it, matters.

Women protesting in Bangalore after the Delhi gang rape. Photo courtesy of Dawn: http://bit.ly/1cAFLRP

Whether it is ‘external things’, a ‘flash-point issue’ or ‘precipitating factors’; the individual must make a connection between new events and how they affect the current status quo. A set of critical skills must be in place, as well as a desire to participate in civic life. (Brundidge and Rice 2009, as well as Montgomery et al. 2004) Richard Wurman, the american graphic designer, refers to this in his book ‘Information Anxiety’. He posits that there is an ‘ever-widening gap’; a ‘black hole’ between data and knowledge that limits our ability to make sense of information; even if it is vital for our context and survival. “The opportunity is that there is so much information; the catastrophe is that 99 percent of it isn’t meaningful or understandable” (Wurman et. al 2001) How do we reconcile this challenge with Tactical Technology’s mandate? What is the turning point between exposure to information and engagement in civic action?

In this post two issues behind information dissemination have been explored:

The risk of creating homogeneous political discussions by catering only to middle class’ interests; overlooking diversity of political expression in the public discourse.
The need for offline communities to facilitate information dissemination on the ground and mainstream the technical and financial support offered by collectives such as Tactical Technology.

The next question is how info-activism creates the connections between data and information to trigger civic engagement, and on this note, we proceed to analyse the role of the ‘signifier’ in information dissemination on the next post. Part two post will look at the strategy, design and technology behind the symbols and sequences of information, and how these determine the citizen’s perception of its ability to create change.

Access Part 2: Information Design, following this link:

Sources:

Biekart, Kees, and Alan Fowler. "Transforming Activisms 2010+: Exploring Ways and Waves." Development and Change 44, no. 3 (2013): 527-546.
Brundidge, J.S. & Rice, R.E. (2009). Political engagement online: Do the information rich get richer and the like-minded more similar? In Chadwick, A. and Howard, N.H. (eds.), Routledge Handbook of Internet Politics (pp. 144-156). New York: Routledge
Bennett, Winston. "Communicating global activism." Information, Communication & Society 6, no. 2 (2003): 143-168.
Bennett, W. Lance. "Changing citizenship in the digital age." Civic life online: Learning how digital media can engage youth 1 (2008): 1-24.
Dahl, Robert A. Democracy and its Critics. Yale University Press, 1989.
Kathryn Montgomery et al., Youth as E-Citizens: Engaging the Digital Generation. Center for Social Media, 2004. Retrieved February 15, 20
Pleyers, Geoffrey. "Beyond Occupy: Progressive Activists in Europe." Open Democracy: free thinking for the world 2012 (2012): 5pages-8.
Shah, Nishant “Whose Change is it Anyways? Hivos Knowledge Program. April 30, 2013.
Wurman, Richard Saul, Loring Leifer, David Sume, and Karen Whitehouse. Information anxiety 2. Vol. 6000. Indianapolis, IN: Que, 2001.

For more details visit https://cis-india.org/digital-natives/making-change/tactical-technology-information-is-power

Methods for Social Change

denisse — 2015-04-17T10:42:11Z

On this brief introduction, I outline the main targets of my research project for CIS and the HIVOS Knowledge Program. As a response to the thought piece ‘Whose Change is it Anyway’ I will explore civic engagement among middle class youth over the course of the next 9 months by interviewing change makers and collectives that are part of multi-stakeholder projects in Bangalore.

Why look at the civic engagement of digital natives?

Some of the main knowledge gaps in the literature revolve around understanding the type and extent of political motivation and engagement of citizens (Fowler and Biekart, 2011) and how these motivations translate into sustainable and meaningful participation (Cornwall and Coelho, 2007) in the public space. Having the digital platforms as a space of participation, expression and experience (Cornwall and Coelho 2007, Pleyers, 2012) is necessary but insufficient infrastructure for civic engagement. It is the equivalent of building highways to improve the mobility and communication transactions of a community, disregarding the extent to which it connects the interests, knowledges and identities of those who transit these roads. Through the ‘Methods for Social Change’ project I want to explore the different factors behind building a strong sense of citizenship and sustained civic engagement through technology-mediated change practices.

The project seeks to respond to the questions around change-making raised in the thought piece 'Whose Change is it Anyway?', as part of the Making Change project. One of the main challenges today is how to move beyond the ‘spectacle’ created around digitally mediated change. The third axis of the piece specifically refers to what Shah calls the ‘spectacle imperative’, and suggests us to take a look at the less visible, undocumented narratives that are currently shaping change. Maro Pantazidou also makes the distinction between mass events and every-day practices of change; an interesting complement to Shah’s critique. Both frame ‘spectacle’ events that signal change in the public space as frequently short-lived instances of change, that lack a strong foundation to carry the “revolution” forward through every-day behaviour and practices.

This is not to say I am discrediting the impact of visibility of mass event citizen action. Change must be tackled from different fronts; whether it is by occupying the social imaginary through highly visible displays of civil disobedience or by tackling smaller community battles. However, according to John Gaventa and Gregory Barrett and their findings on mapping the outcomes of citizen engagement, there must be two elements to sustain activism culture: a) the presence of informed active citizens in the movement and b) practicing prefigurative activism, which is establishing horizontal democratic values in the internal organization of this movement. In other words, one of the ways to move beyond the ‘spectacle’ paradigm in citizen action, is through embedding civicness and solidarity networks in its citizens. Hence, my research will be based on the hypothesis that in order to make a transition from spectacle to quotidian activism, change practices must be infused with citizenship-building methods and the negotiation of the citizen identity in public and private spaces.

Who, Where and How

From this proposition, there are three areas to be explored:

First, the profile of our change agents. The population interacting with political and social issues through digital technologies is a very specific and privileged demographic. This group, assuming motivation and disposition, must count with the corresponding access and resources to act. As brought up in the Mapping Digital Media: India Report, recently published by the Open Society Foundation, middle class activism is not only on the rise but is currently experiencing the highest visibility when compared to political and social activism. This is the case not only for India but also for emerging economies in the Global South where the internet penetration rate is very much related to socio-economic status as well as to the urban-rural divide. Shah refers to this as the gentrification of contemporary politics and it is one of the core poignant critiques of his piece.

However, it also leads to the question of how to channel the resources and privileged accessibility of this group for the 'greater good'. Instead of focusing on the problematic behind this power inequality, I would like to look at how this group is using these resources to create partnerships that allows them to disseminate knowledge, awareness and confidence to other citizens; the formula behind strong citizenship and willingness to act according to Gaventa. This underscores the need for a mapping exercise that looks at the Indian political and social context in Bangalore and India, and identify the main challenges and opportunities to build citizenship and engagement among the middle class.

Second, the spaces where responsible citizenry must be instilled. As mentioned above, one of the main questions is how to translate the horizontal values of pre-figurative activism proposed by Gaventa into the horizontal forms of organization at the community level proposed by Pantazidou. The latter claims that establishing solidarity networks fights citizen alienation by providing a sense of belonging and adds that in order to strengthen these communal relations, citizens must be fully active, present and available in the social arena. In this respect, the possibilities for collaboration through online tools are grand for activism. Online tools and net-ability as pointed out by Fowler and Biekart in their exploration of post-2010 trends in activism, increase connected solidarity and collective consciousness, which are paramount for engaging the populace with its civic duties both in the community as in the larger public space.

Nevertheless, digital tools remain neutral in the question of how to translate it into sustainable every-day practices for change. In order for online engagement to be truly sustained it must be backed up by a solid offline community that carries this lifestyle forward; a question at the backbone of this research. I will be looking at individuals and collectives from different fields that build partnerships to create positive and sustainable change in Bangalore and India. The objective is to see how further collaboration between change agents translates to the ground level by bringing new groups of people, with different skill sets, lenses and networks into the field of social change. Another interesting possibility is exploring whether these new amalgams of change practices prove to be more enticing and provoking for the 21st century citizen.

Along these lines, the methods utilized to engage this group will be the third area of research. Although the prevalence of the ‘spectacle’ blurs the lines between engaging in meaningful civicness and succumbing into the fad of ready-made activism, it would be interesting to look at what makes the ‘spectacle’ appealing and borrow some of those elements to improve advocacy practices. As outlined in the piece, events of change now seem to demand three characteristics to be effective: legibility, intelligibility and accessibility. Creating an image following these criteria provides the message a degree of visibility and clarity that enables its recognition and further amplification through digital technologies.

Therefore, the final research goal is to explore multi-stakeholderism and its potential to enhance visibility for social change. Identify artists, graphic designers, start-ups, entrepreneurs and collectives who are remixing their skills with technology to revisit the question of impact and influence on their audience. I would like to test whether Pleyers’ thesis on the cross-fertilization of activisms also applies to strategie and analyse whether this approach helps overcome the limitations of each tactic, foster ownership by different stakeholders and ultimately empower citizens. Furthermore, as part of a generation that is highly stimulated by the 'visual', I am curious to see how the role of aesthetics and inter-disciplinary collaboration behind middle class activism unfolds. Particularly in Bangalore, a crossroads of technology, activism and creativity, innovation is becoming a praxis norm among change makers. What is left to explore is the extent to which this creative ecosystem can produce and attract the apathetic citizen into the camp of sustainable civic action.

All interviews and change-makers profiles will be published regularly on the Making Change page on the CIS Website.

Sources

Biekart, Kees, and Alan Fowler. "Transforming Activisms 2010+: Exploring Ways and Waves." Development and Change 44, no. 3 (2013): 527-546
Cornwall, Andrea, and Vera Schatten Coelho, eds. Spaces for change?: the politics of citizen participation in new democratic arenas. Vol. 4. Zed Books, 2007.
Gaventa, John, and Gregory Barrett. "So what difference does it make? Mapping the outcomes of citizen engagement." IDS Working Papers 2010, no. 347 (2010): 01-72.
Open Society Foundations “Mapping Digital Media: India, 2012. Retrieved from: http://www.opensocietyfoundations.org/sites/default/files/mapping-digital-media-india-20130326.pdf
Shah, Nishant “Whose Change is it Anyways? Hivos Knowledge Program. April 30, 2013.
Pantazidou, Maro. "Treading New Ground: A Changing Moment for Citizen Action in Greece.
Pleyers, Geoffrey. "Beyond Occupy: Progressive Activists in Europe." Open Democracy: free thinking for the world 2012 (2012): 5pages-8.

For more details visit https://cis-india.org/digital-natives/making-change/methods-for-social-change

Public Art, Technology and Citizenship - Blank Noise Project

denisse — 2015-04-17T10:43:55Z

Jasmeen Patheja speaks about the active citizen in the digital age, its challenges in the public and private spheres and interdisciplinary methods to overcome them.


CHANGE-MAKER: Jasmeen Patheja

PROJECT: Blank Noise Project: A volunteer-led arts collective community

STRATEGY OF CHANGE:
 Fostering an active, participatory and horizontal model of citizenship,
 empowering its volunteers to participate politically and address issues
 of street sexual harassments in the public sphere.

METHOD OF CHANGE: Public space interventions using community art and technology.

To open the interview series for the Making Change project, I interviewed Jasmeen Patheja. She is the founder of Blank Noise, a volunteer-led arts collective community that started in Bangalore and has now spread to Mumbai, Delhi, Chennai, Calcutta, Chandigarh, Hyderabad, and Lucknow. It seeks to address street sexual harassment and violence by triggering dialogue and building testimonials around notions of "teasing" and "harassment" in the public discourse. The collective has garnered attention and momentum since it was founded in 2003, and ever since, it’s fostering a model of active citizenship across India through its volunteer network. The story of Blank Noise and the working of community art with technology highlight the need to create spaces of expression and experience in which civic and political creativity can develop and unfold organically.

One of the main reflections stemming from my conversation with Jasmeen was the question of how technologies can create a sense of ownership and active citizenship. At the moment, we are moving on to a scenario in which technology has a more pervasive and complex presence. It is no longer judged merely on its connective utility, but is also understood as an actor, a space and a context within the ecosystem of social change and political democratic systems. For this reason, it is paramount to get to know the citizen that is being exposed to, influenced and impacted by these technologies and identify the ways in which his self-identity, social membership and political participation (King and Waldron 1988, Turner 1986, 1990) are being molded by them.

In this post, I aim to unpack ‘active citizenship’ drawing from political science literature around citizenship and civic engagement. The analysis will be based on two dichotomies proposed by Turner: the tension between the active-passive citizen, and the contradictions between its private and public presence. I will then refer to Westmeister and Kahnein, Kabeer, Gaventa and Bennett to identify the type of citizen that Jasmeen Patheja hopes to yield through her project and the main challenges of manoeuvering in the public space. Finally, I will look at some of the tactics taken by Blank Noise to reconcile these tensions through community art and technology. This exploration of citizenship is a first stage in the journey of detecting the undertones of citizen action for social change in the digital era.

Unpacking Citizenship

ACTIVE VS. PASSIVE CITIZEN

What is the difference between an active and a passive citizen?

A passive citizen comes to existence as a subject, recipient or client of the state (...) regards its rights as privileges handed down from above (...)complies with norms yet does not act to change circumstances (...)and its security and survival are merely determined by constitutional and common law traditions

Turner places the citizenship question on two points of contention. The first: the vectorial nature of citizenship and how to recognize an ‘active or passive’ citizen. According to his analysis, a citizen either comes to existence from above as mere subject of the state, or from below as an active bearer of its rights (Mann 1987, Ullmann 1975, Turner 1990). The force and direction from which the citizen emerges has important implications for the self-identity of the individual, its confidence and disposition for political participation (Merrifield, 2001). A passive citizen regards its rights as privileges handed down from above, in such a way that citizenship becomes a strategy for social integration and cooperation (Mann, 1986). Westheimer and Kahne find the manifestation of this model in what they call a “Personally Responsible Citizen”: a dutiful citizen who complies with norms, pays taxes and obeys laws, yet does not act to change the circumstances of other communities (2004). However, defining the citizen as a passive actor constraints its role within its network. If the citizen’ security and survival are merely determined by constitutional and common law traditions, and the negotiation between institutions and the individual (Weber 1958 - refer to Turner 1990), the individual is a disempowered recipient or client (Cornwall, 2007) as opposed to the proactive agent Blank Noise looks to recruit and shape through heir interventions.

Patheja, as shown by the interview, aims to disrupt the passive citizen model by fostering political participation and putting its counterpart: ’the active citizen’ forward. Blank Noise believes the citizen must ground its claims from the grassroots and grow from below; yet still be visible and present in the public space, redefining problematic concepts looming in society’s social imaginary; what Turner would describe as revolutionary citizenship (1990).

How is your practice building a stronger model of citizenship?
Change cannot happen only at one level. It would involve more people and different groups from different communities. For example, with citizen-led street action; we can’t end it there. It needs to push home the cause and make [the issues] visible with the government. How do we work with the government? Learning to ask and not assume it’s all their responsibility, but learning to assert our citizenship. What does it mean to do this? What does it mean to ask for safer cities in a way that it doesn’t become somebody else’s business entirely but that it’s about being able to see we are a society. We must understand the process of citizenship; what it means to be in a democratic country and what means to be a female citizen in it.

Safe City Pledge - Delhi

Safe City Pledge - Mumbai
Courtesy of Blank Noise blog: http://bit.do/fHMm

The message is: “this is your city, this is your space. Don’t be apologetic for your presence” And over time, Action Heros are reporting change: ”I'm getting my space. I'm not thinking twice about what I have to wear.” [...]So it was not only about a vocabulary shift, but a shift in attitude.

An active citizen comes from below as an active bearer of its rights (...), feels impelled to engage and mobilize its network (...) keeps government and community members in check (...) and evolves with a higher sense of individual purpose favoring solidarity and maintaining networks of community action.

Westheimer and Kahne label this stronger orientation towards a social-change approach as the second degree of civic engagement or as the behaviour of a ‘participatory citizen’; an individual who feels impelled to engage and mobilize its network, skills and action to respond to a community need. This participation impetus is one of Patheja’s main expectations from its Action Hero Network. However, this entails relying on intimate shifts of behaviour and attitude among the volunteers, which are in essence hard to demand, inculcate and entrench by a third party.

Their approach also reflects a vision of citizenship that relies on collective action (Montgomery, 2004) to, not only keep the government in check as suggested by Westheimer and Kahnne, but other community and society members as well. From Bennett’s point of view and taking the role of information technologies into account, he would define the ideal Action Hero as a self-actualizing citizen. In contrast to its counterpart: the dutiful citizen, who sees its obligation to participate in government-centered activities, the AC evolves with higher sense of individual purpose, favouring and maintaining networks of community action, backed up by a growing distrust in media and the government. In this sense the role of technology is also paramount to how Blank Noise spreads its predicament and expands its outreach:

What is the role of technology and media in your project?
Using the web for example, we happened to stumble upon blogging and we realized there was a community there. Once [Action Heroes] started blogging and the press started writing about it, it created a community further. So, going back to the fact that our constant thread of conversation has been the web, there is a large percentage of the English speaking youth who are action hero agents anidd now have the responsibility of taking the conversations and actions forward.

On the other hand, this is not always the case. In Delhi we did an event in collaboration with Action Aid. Many of the Action Aid volunteers weren’t necessarily on Facebook. They were people who were largely Hindi speaking; their stories were about harassment in slums and these were men and women wanting to do something about the issue. So being a loose volunteer is one way, but identifying different communities is also important. Every space is a point of engagement and we use different forms of media to enable that.

Citizen participation, communication and mobilization mechanisms, mediated by the state in the past, are now taken up by the people in the form of social protest, civil disobedience, digital activism, consumerism, etc. (Bennett, 2008). The emphasis on collective action also calls for a broader understanding of the citizen, away from the state-conferred rights and duties, and a definition that includes solidarity and membership to broader communities (Ellison 1997), Heater and Kabeer defines this as a “horizontal view” that stresses the relationship between citizens over that of the state and the individual (Heater 2002, Kabeer 2007) and Berlin has also made the connection between group identity and affiliation as a building block of citizenship (1969).

[on Giving Letters to Strangers] We trigger a conversation and it takes its own journey. Over time, what does it take to lean back and relax? Each person participates establishing their own level of comfort and every person’s narrative is different. [The project is] happening in Delhi while it is happening in Bangalore; allowing it to happen in a very individual, self-confrontational and at the same time, collective experience. They are doing this alone knowing that others are doing the same.

Dear Stranger:
Giving out letters to strangers in the streets of Bangalore. Courtesy of Blank Noise blog: http://bit.do/fHJw

In this way, Blank Noise has envisioned and designed a project that fosters an active, participatory, self-actualizing and horizontal model of citizenship. This combination builds a citizen prototype with a positive disposition and attitude to civic action; traits that Gaventa identifies as elements of empowerment and political agency that can derive into higher possibilities for social change. Having citizens identify community’s ailments as their own and their network’s responsibility, results in conversations that act as causal nexus of community action. The main challenge at the moment is the implementation of this model. To what extent will the Action Hero represent this model uniformly and steadily, preventing dissonance between Blank Noise’s discourse and its practice. And secondly, how will Blank Noise volunteers negotiate their political participation between public and private spaces?

PRIVATE VS. PUBLIC SPACE

Where should the active citizen operate?

The second tension on citizenship, as identified by Turner, is its political expression on the public arena versus its manifestation on the individual’s private space. We asked Jasmeen about the crises and spaces in which Blank Noise is operating:

To what crisis is the project responding to?
The project responds to the crises and experiences of street harassment. To the sense of getting defensive, agitated, angry; creating a wall and feeling vulnerable in a city. Blank Noise was initiated at a time were street harassment was disregarded and dismissed as teasing. This ‘eve-teasing’, just going by the pulse of things, included concepts of molestation and sexual violence. There was denial, there was silence.

First point on the public vs. private dilemma lies on the issue at hand. Volunteers are working to re-conceptualize social norms around ‘safety’, ‘agency’ and ‘gender’, that are not only deeply entrenched in society, but that can also be traced back to the private domain of traditions and culture at the household level. By openly discussing ‘sexual harassment’ in the public space and enabling volunteers to express and act on the basis of a new understanding of citizenship and freedom, the collective is possibly also redefining dynamics at the private space of its volunteers. What is more, the motivation and determination to be an Action Hero, as mentioned by Patheja, must be grounded in a "personal shift and challenge".

How does this translate it into citizens taking ownership of the cause and sustained behavioral change in everyday practices?
Anger is a good starting point. It is worrying when there is no anger. And then it has to be a personal shift. We’ve learned from conversations and feedback that volunteers who would say: “we came to address the issue and we are realizing that we are doing something in ourselves”. So what is the spirit of an Action Hero? Allowing something to shift and challenging something in yourself. Last year for example we worked towards having locality specific Action Hero networks and on how this intuitive citizen can become a full citizen, in terms of being an informed citizen as well.

Acton Hero Game. Courtesy of Blank Noise blog: http://bit.do/fHKq

The expectation of a personal pledge at the individual, community and public level, signals the project is blurring the lines between the private and public domain and fostering the politicization of the citizen at all fronts. This suggests that in order for the claims and behaviour of Action Heroes to become sustainable, they must also trickle into the common citizen’s routine. In words of Arendt: “the space of appearance comes into being whenever men are together in the manner of speech and action, predating all formal constitutions of the public realm” (1989). Establishing the private-public space as a common ground works towards bringing consistency and coherence to the interventions, yet it remains in many ways problematic and threatening to individual freedoms.

Does your project create new spaces for citizen expression and action?
Our role is to build testimonials and translate them back into the public domain. An example of this is the blogathon that happened in 2006, initiated by our Action Hero. She said: let’s invite bloggers to share their experiences of street harassment. 4-5 male and female Action Heroes made the event happen and in a couple of days we had hundreds and hundreds of testimonials and people talking about this for the first time. Maybe it was the first time speaking about it, remembering things that happened ages ago and that they had never shared. Suddenly the web was seen as a space where people could speak. Suddenly people had so much to say about the issue, the person dismissing the issue and their relationship with their body and the city.

Talk To Me:
Creating spaces for conversation and collaboration. Courtesy of Blank Noise blog: http://bit.do/fHKq

Turner reflects on the French revolution tradition to shed light on this particular challenge for active citizenship, as what bound Frenchmen together was their citizen identity (Baker 1987). Passing on from state subjects, to actively voicing their political, civic and social aspirations coupled with meaningful mechanisms of participation. However, how do we reconcile this tradition of positive democracy with the American understanding of citizenship that enshrines the autonomous sanctity of the private space. American individualism values personal success and the main way to exercise political participation is through voluntary associations that do not represent a large-scale force -or a threat- with enough power to shape their lives (Bellah et. al 2008, Turner 1990). Translating this to the Bangalorean context: a changing society in which community- based traditions in the household are coexisting with an agitated and growingly individualist youth culture; the issues and interventions must be addressed in an implicational manner. The connections between the issue and individual freedoms must be made, in order for these actors to be willing to politicize their action in both the public and private spheres.

MIDDLE CLASS ACTIVISM

Can everybody be an active citizen?

The second challenge is rooted in the socio-economic group that comprises the body of volunteers of Blank Noise. I asked Jasmeen the extent to which the Action Hero Network was being led by middle class citizens.

Are you only reaching out to the middle class activist that has the resources to be part of the Blank Noise project?
Yes and no. A large percentage of our volunteers are usually web-savvy, English speaking, teenagers or in their early 20s. Others have been around for the last decade. The mainstream media also reports back mainly to the web-savvy groups. But it is also about one action hero inspiring another Action Hero. I find [the project] fascinating in terms of the spaces it leaks into. Some people tell me they were at their religious meeting and they overheard two women talking about the project, who were not necessarily web-savvy. Ultimately the media is not only reporting us but we see them as point of engagement in which more and more citizens take ownership of the issue. Although our network is largely urban middle class, we are at the point where we collaborate largely with other groups that are working with different communities so it completes the entire picture. The question is: how do you take the conversation forward? What can be that medium? and what kind of technology can get to people?

“We use different strategies to enable dialogue across communities. It could be on the street, on the blog, within a workshop; the web has been a constant space. If you are an Action Hero, yes you may be web-savvy, but you also carry the responsibility to take the conversation to another space."

Jasmeen Patheja

This demographic is ultimately an interest group leading a movement and has taken on the responsibility of spreading the call to action among its network. Foregoing the assumption that every Indian citizen wants to challenge concepts of sexual harassment in the city, the fact that one group is spreading a specific opinion puts forward a tension between the dynamics of public social protest and the existence of privatized dissent. Turner reflects on Mill’s On Liberty and shows how this could entail a threat of spreading mass opinion to the extent it makes all people alike (Turner, 1990).

Kabeer also highlights this by exploring the tension between universality versus particularity — a debate that questions the extent to which human rights advocacy in the public sphere will be equally received and supported by every group, given diversity of opinion within as well as obstacles to freedom of speech. Nyamu-Musembi attempts to bridge this dichotomy by framing universality as “the experience of resistance to general oppression” and particularity as “how resistance speaks to each relevant social context”. In order to have the issue speak to all citizen groups, Blank Noise is currently also depending on the the ability of its Action Heroes to pass on a message that speaks to the different needs and cultural sensibilities of communities who do not belong to the Anglo-speaking middle class it is currently operating with.

In response to having the protest of a specific social group translate into homogenized dissent, Jasmeen is looking to increase her outreach by approaching and working with other groups.

How can you build effective solidarity networks among middle class activists, their networks and further communities?
It is an attitude we are trying to push forward: have that conversation with your grandma; with your domestic help. We would love to do something with domestic workers for example. We don’t hear enough stories of who empowers or harasses them. That’s definitely a rising concern within the collective. We really need to have the complete spectrum and what kind of technology or strategies can be used to get it. Identifying these groups is a proposed future project and also an ongoing preoccupation. For now, our role is to trigger conversations and have them take their own journey.

METHODS FOR CHANGE

How does the combination of art and technology foster active citizenship?

Some of the strategies Blank Noise has devised to overcome these obstacles relate back to the interdisciplinary design of its interventions. First, they are designed to be highly visible and aimed at triggering dialogue. This enables opinions and thoughts to flow from the private space into the public realm. Also, community art and technology as tools of expression and reflection, work as effective channels for responses to flow back and forth between both spaces.

Why did you take a multi-stakeholder approach and brought together technology and art?
The entire collective is really based on defining strategies and identifying approaches to breaking denial and building conversation. Our role is enabling dialogue across forms of media and using different strategies to enable dialogue across communities. There are also lots of questions of how to create an art practice that can be collaborative and participatory. Where does art exist? How can art exist, be, feel confrontational? Can arte provoke? How can we build testimonials? Could be on the street, on the blog, twitter or within a workshop. The web has been a constant space. We also work with the web in a way that we have a growing community of Action Heroes, and if you are web-savvy, you carry the responsibility to take the conversation to another space.

Twitter campaign. Courtesy of: http://bit.do/fHLK

Public art installation to redefine sexual harassment and eve-teasing. Courtesy of Caravan Magazine: http://bit.do/fHLV

Bennett and his work on civic engagement in the digital age, notes that one of the main strategies for positive civic engagement is nurturing creative and expressive actions in this generation.

How does this approach work towards creating sustainable change?
We are creating tool kits for different ideas so the community can take it forward. There are many creative processes that equip them to initiate action in a community space. For instance, the Yelahanka Action Heroes workshop (http://yelahankaactionheroes.wordpress.com/), was a one month initiative that got Sristhi students to arrive to action heroism through games, like the Hahaha Sangha for example. We invited women out of their homes, and we would speak through pure laughter, gibberish and a sense of play. In doing that, people felt they knew each other. Anonymity was broken, people felt comfortable and safety was established. We are working towards creating safe public spaces and going beyond the biases that come from language or through age. But through the Hahaha Sangha we found there is still a need for facilitators to continue the project with the purpose of creating a safe space. Also, one of our interns is in charge of creating an Action Hero College Network and spreading information about different events, calendars, etc. It is still fluid but we are moving in that direction. Action Heroes are the strength of the project.

Hahaha Sangha sessions - Courtesy of Blank Noise blog http://bit.do/fHMb

The ideal of an engaged youth must be sustained by the empowerment of young people; getting them to recognize their personal expression and identities in collective spaces (Bennett, 2008). By setting in place mechanisms and opportunities to critically dissect societal problems and develop a political perspective as put forward by Westheimer and Kahne, as well as the awareness, self-identity and political confidence to act, as noted by Gaventa, the Blank Noise interventions become a context in which active citizenship is more likely.

Conclusion

This analysis, part of the Methods of Social Change research project, aimed to shed light on how change-makers such as Blank Noise still place a heavy consideration on the notion of citizenship when designing, framing and implementing their projects. What is more, it is paramount to identify the working characteristics of an ‘active citizen’ and reflect on whether these are desirable and necessary in the populace to make political and social change more likely. It also contributes to the Making Change project by unpacking the workings of a change actor that is not confined to the ‘category of citizen’ but is still closely linked to processes of citizen action and social change in Bangalore.

As seen throughout this post, the analysis of our citizen is not grounded on its relationship with the state, but instead on its disposition, self-identity and notion of social membership. After identifying our ideal active citizen: an active bearer of his rights, that defines itself horizontally in relation to other citizens and their rights, participates in political processes and is informed about and at odds with power imbalances, the Blank Noise experience demonstrated spatial tensions in implementing this ideal and practice in the public and private realms. Designing strategies and identifying technologies that enable a flow of thought and action between both spaces is a way of restructuring the ecosystem in which volunteers from the Action Hero Network interact with each other, reclaim their citizenship and alter the status quo from within. While Blank Noise is not starting a revolution, it is consolidating a process of steady and growing resistance in the public and private discourse of sexual harassment and eve-teasing in the city.

Shah also notes there are implicit codes allowing only certain people to embrace this model of citizenship. This was evident on the demographic that comprises the activist bases of Blank Noise and the risks of homogenizing the political space with their discourse of change. Jasmeen Patheja brought this point forward herself, but with full confidence on the ability of dialogue and conversation to keep luring other social groups and communities into joining the debate. We discussed opportunities from exploring the foreign women experience in the public space in India to expanding the Blank Noise basis through simultaneous international interventions enabled and coordinated through technology. The network is ever-growing and its mechanisms of change are constantly innovating and adapting through its content. In the meantime, the ‘active citizen’ remains at the core of it all, pushing the project forward; fighting among other battles, that of its identity’s reassertion in the landscape of change.

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For more details visit https://cis-india.org/digital-natives/making-change/blank-noise-citizenship